ABOUT

About MyFinancialAlerts

My Financial Alerts attacks financial card fraud in a way unique to the rest of the credit card industry. Current products look for fraud by analyzing consumer purchasing history, location, and other data points that serve as a pattern representing a consumer. Such rules allow the card holder to identify very specifically what they believe would be fraudulent activity against their financial card. The consumer can declare under what circumstances and by what means they will be notified about potentially fraudulent card activity.

My Financial Alerts allows consumers to immediately report potential fraudulent transactions, create or modify card activity monitoring rules, or view previous card activity. The unique approach, while complementary to current solutions, differs from the industry as a whole by bringing the Consumer into the fraud processing loop.

Leadership

Richard Campbell
Richard Campbell, Co-Founder, Chief Executive Officer: An Information Technology Professional and Business Entrepreneur with more than 20 years of experience spanning all aspects of the Card and Payment industry, including Internet banking and a successful on-line retail venture. Mr. Campbell runs a successful consulting practice located in Lawrenceville, Ga., which services industry leaders such as Vanguard Investments, Magnet Communication, Georgia Department of Revenue and Fidelity National Financial, Inc. Mr. Campbell is also a member of Gerson Lehrman Group Councils.

Israel Lawson
Israel Lawson, Co-Founder, Chief Technology Officer: An Information Technologist, Systems Engineer and Business Entrepreneur, Mr. Lawson is responsible for the company's overall technology direction as well as the design and engineering of the company's technical infrastructure. He has over 15 years of experience in information technology with specific focuses in systems design and engineering, application security and auditing, system and network security, and systems programming.

Bill Garrity
Bill is a veteran of the financial data industry. He was an early employee at Oversight Systems where he managed relationships with Fortune 100 companies who used Oversight for quality control and fraud detection of their financial systems. After oversight Systems, Bill managed sales and marketing at Onyx Technologies, a leading provider of customer acquisition and credit decision systems. After Onyx was purchased by HNC Software, Bill served as Sales Director where he managed relationships with telecommunications companies that used the customer acquisition service, neural network based fraud detection systems, and the Roamex data exchange service. Prior to Onyx, Bill served as a sales executive in the computer network integration industry for Automated Systems Design and LanPro Communications. Bill has a BS in Management from Georgia Tech.